Collateral and Print Advertising

Studio North won the 2002 Legal Marketing Association's Your Honor Award for the branding of the Employment Law Alliance, a new organization comprised of over 2,000 employment and labor law attorneys with offices around the globe. We created a name and logo to identify and define their organization as an international law alliance. In articulating their message, we reinforced their position in the marketplace as the most comprehensive network of employment and labor law attorneys in the world. Quality + Network + Results = Power became the tag line we used to convey their strength throughout their materials. We developed a website, capabilities brochure, advertising, a sales folder and stationary system.